By Tine Ustad Figenschou
This booklet analyzes how and why Al Jazeera English (AJE) grew to become the channel of option to comprehend the big protests around the Arab global 2011. Aiming to give an explanation for the ‘Al Jazeera moment,’ it tracks the channel’s bumpy highway in the direction of overseas popularity in a longitudinal, in-depth research of the channel’s editorial profile and methods. learning AJE from its release in mid-November 2006 to the ‘Arab Spring’, it explains and problematizes the channel’s bold editorial schedule and techniques, examines the inner conflicts, functional demanding situations and minor breakthroughs in its adolescence.
The Al Jazeera-phenomenon has bought gigantic cognizance, however it is still under-researched. the expansion of transnational satellite tv for pc tv has remodeled the worldwide media panorama right into a advanced net of multi-vocal, multimedia and multi-directional flows. in accordance with a mix of policy-, creation- and content material research of accomplished empirical information the publication bargains an cutting edge viewpoint at the theorization of worldwide information contra-flows. via problematizing the distinct features of AJE, it examines the strategic motivation in the back of the channel and the ways that its creation strategies and information profile are supposed to be diverse from its Anglo-American opponents. those questions underscore a critical nexus of the ebook: the altering dating among transnational satellite tv for pc information and gear.
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Additional info for Al Jazeera and the Global Media Landscape: The South is Talking Back
On the other hand, the low level of advertisement results in a high sponsor dependency that may potentially influence the editorial line. Furthermore, for private advertisers following commercial logic, the Al Jazeera Network and other Arab satellite channels represent a risky investment. In general, the increased commercialization of the Arab television industry, the introduction of product placement and the growth of regional advertising budgets have not been matched by reliable audience measurements, and pan-Arab audience research remains underdeveloped when compared to the satellite industry (Kraidy & Khalil 2009: 116–122).
Based on a combination of policy-, production- and content analysis of comprehensive empirical data, the book offers an innovative perspective on Introduction 23 the theorization of global news contra-flows. It challenges the extant newsflow literature by going beyond the directionality of news flows and focuses on the political and/or commercial strategies behind the production process involved in and forming the content of satellite news contra-flows. By problematizing and investigating the distinctive characteristics of Al Jazeera English, it examines the strategic motivation behind the channel and the ways in which its production processes and news profile are meant to be different from dominant flows.
Chapter 6 analyzes the channel’s war coverage, in comparison with the Gaza coverage on the BBC and CNN. It discusses the channel’s coverage in relation to the extant literature on mainstream Western and pan-Arab coverage of the Israel-Palestinian conflict, with emphasis on sourcing patterns, information strategies and access to the battlefield. As a result of Al Jazeera English’s production strategies, it was the only international broadcaster present inside Gaza after Israeli forces closed the borders.